Case Study: Zomato’s Rise – Lessons from India’s Food-Tech Giant
By Sougan Kumar Mandi How It All Started Zomato started its journey back in 2008 as Foodiebay, born out of a simple need — to make restaurant menus accessible online. […]
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Digital Growth Strategy for Demech Chemical
Introduction B2B digital marketing case study from my 3-year journey as the Digital Marketing Executive at Demech Chemical Products Pvt. Ltd. reveals how I turned low online traction into real […]
🚀 How I Grew My Social Media from 0 to 600+ Followers in 4 Weeks (Without Ads)
Hi, I’m Sougan Kumar Mandi, the founder of Peplio.com — a blog where I share real digital marketing strategies for beginners and small business owners. This is a hands-on case […]
How I Built My First Blog in 7 Days (Step-by-Step Guide)
“Three years of learning to code, and I still couldn’t launch a simple blog? Ridiculous.” That was me last month, stuck in tutorial hell while my ideas collected dust. Then […]
Instagram vs Facebook Ads: Which Is Better for Small Businesses?
You’ve got $500 to spend on ads this month and a decision to make: Instagram or Facebook? As a small business owner myself, I’ve been exactly where you are. I […]
How to Write a Blog Post That Ranks and Converts
How to write a blog post that ranks isn’t just a skill—it’s a strategy. You’ve spent hours crafting what you think is the perfect blog post, but it’s sitting on […]
5 AI Tools That Saved Me 10+ Hours a Week as a Digital Marketer
Let me tell you something crazy: I spent 26 hours last week on tasks that AI tools for digital marketers could have done in minutes. Twenty-six. Hours. If you’re just […]
How to Get Free Traffic with SEO (Even with a New Blog)
How to get free traffic with SEO — especially when your blog is brand new — might seem impossible. Let me guess: you’ve spent hours obsessing over your site, but […]
What Is Digital Marketing? A Simple Guide for Beginners in 2025
Ever stared at your phone for hours but still have no clue how to turn those scrolls into sales through digital marketing for beginners? You’re not alone. I’ve talked to […]