Episode 1 – The Struggling Bakery

Peplio Originals: Marketing Adventures

• Episode 1 – The Struggling Bakery
• Episode 2 – The Café War Next Door
• Episode 3 – Website Ka Jadoo
• Episode 4 – Viral Reel Banayenge Kya?
• Episode 5 – Comments Pe Tashan!

Marketing lessons through comics  begin with Episode 1 of Peplio Originals – The Struggling Bakery.

It was a lazy Monday morning, but inside Mitu and Seema’s bakery, things were anything but sweet. Cupcakes sat untouched, cookies stared back in disappointment, and the cash register yawned louder than a teenager at 6 AM. Mitu threw her hands in the air, ‘Our cupcakes are sweeter than love but still not selling!’ Seema sighed, ‘We tried discounts, posters, even free cookies… nothing works.’ And that’s when the chaos began.

The Problem

Mitu paced across the bakery floor while Seema dramatically flopped onto a chair. ‘This is hopeless,’ said Seema. ‘What if people just don’t like us?’ ‘Nonsense!’ snapped Mitu. ‘It’s not the cupcakes—it’s the marketing!’ But the truth was, neither of them had the faintest clue about digital marketing. This episode is part of Peplio’s marketing lessons through comics, showing how small businesses can struggle when they’re invisible online.

The Hero Enters – Sougan

And just when hope seemed lost… *whoosh!* The door banged open, and in walked Sougan. Not just an ordinary guy—he was a digital marketing superhero (or at least that’s how he introduced himself). Wearing a confident grin and holding a laptop like a sword, Sougan declared, ‘Your bakery doesn’t need bigger ovens… it needs bigger visibility! That’s why I started Peplio Originals — to show marketing in a fun, comic style.! That’s exactly why Peplio creates marketing lessons through comics—to make strategies simple and fun.’ Mitu and Seema blinked. ‘Visibility? Like… neon lights?’ ‘No,’ Sougan laughed, ‘like Instagram reels, SEO, and a little bit of storytelling magic!’

The Funny Fix + Lesson

Sougan wasted no time. He filmed cupcakes dancing on a tray, added a catchy tune, and posted it as a reel. Within hours, notifications exploded. Locals were laughing, sharing, and commenting: ‘These cupcakes have better moves than me!’ The bakery went viral, and by the next morning, there was a line outside that stretched around the block. Mitu whispered, ‘This is insane.’ Seema added, ‘I just saw a guy taking a selfie with a muffin.’ Sougan simply smirked, sipping his coffee. ‘Welcome to the power of digital marketing.’

The Takeaway

And so, the lesson was clear: digital marketing beats dusty posters and free cookies any day. That’s the magic of Peplio’s marketing lessons through comics—businesses learn faster when stories make it fun.. When you tell stories, create fun, and meet people where they are—online—business starts to boom. But just as the celebration began, a shadow loomed over the bakery. A giant new café chain was opening right next door. Mitu gasped, Seema froze, and Sougan cracked his knuckles. ‘Looks like Episode 2 is about to get interesting.’

Want to explore more? Here’s a great resource on digital marketing for small businesses.